AGENCY DIFFERENCE

Why RMG? Everyone is claiming to do “social media” these days.  BusinessWeek says there are tons of “snakeoil” companies doing social media.

What is the RMG agency difference?

BusinessWeek was correct. There are, in fact, a ton of companies claiming to do social media who have no marketing or PR experience and have no quantifiable way of measuring results.

At RMG, our agency is strategically aligned and composed of marketers, public relations practitioners and business management consultants who have both traditional and new media experience.  We believe that the best social media strategies must fit in alignment with an agencies marketing communication plan, as well as their strategic goals.  We do not see social media as an isolated component of a company’s strategic vision; rather we see it as a corporate branding extension and a way to increase customer engagement.  Our traditional public relations practitioners complement the skill sets of the new media Public Relations practitioners who have been trained in social media marketing and buzz building. We leverage the skill sets of both the new and the old media to bring you the best of both worlds.

The RMG agency difference is that our company President has been raised in the social media revolution.  Our marketers live and breath social media. We agree with the popular phrase, “socialize or die.” Social media is no longer a fad; it is a fundamental shift in the way we communicate. Company’s can no longer hide from social media marketing and our goal is to ease this transition into new media. We understand it can be overwhelming, and we are here to help.  Our biggest strength is our keen ability to listen acutely to our clients needs.  The best analogy would be going to a haircutter who listens and takes off just the right amount, not the hairdresser who cuts off 5 inches when you asked to cut off 2.  We listen, and we are passionate about meeting your goals. We love brand building and we will never short circuit what our clients are looking for.

We will develop and enhance both your personal or corporate image through social media marketing.  We also pride ourselves in our ability to extract our client’s strengths and project them into optimized formats.  Finally, the RMG difference is that we match your strategic planning goals to your marketing goals.  We work hard to ensure that your online presence matches your “real life” presence and we create a cohesive marketing strategy to bridge the new and the old.

For more information about Ruby Media Group, please contact us