About Ruby Media Group
About Ruby Media Group
Ruby Media Group (RMG) is a full service Public Relations and Social Media Agency in Westchester & Fairfield County. RMG specializes in creating award winning integrated public relations and social media campaigns. RMG “socializes” businesses for Web 2.0 and helps companies adapt traditional marketing into social media platforms.
RMG: Your Full Service Agency
Advertising, Public Relations, Social Media- RMG is your one stop shop for campaigns: from concept creation to implementation and execution, across multiple channels including social media, PR and advertising.
How RMG Functions as an in House Agency
Ruby Media Group functions as an in house Public Relations, Social Media and Advertising Agency for clients. We provide PR outreach and follow-up to the media; making sure journalists are aware of company news. As a full service agency, we also seek out relevant sponsorship & advertising opportunities and create award winning ads and marketing campaigns.
All of our social media marketing & public relations campaigns are fully integrated. RMG seamlessly integrates traditional media and social media to ensure maximum reach. We manage the creative details of the campaign so your message is clear, cohesive and consistent. We understand micro targeting, and spend your dollars in the most cost effective manner for any outbound media buying in an effort to reach specific, targeted segments for print advertising or Facebook advertising.
We research and respond on your behalf to relevant journalist inquiries for stories that fit your profile best. Through relevant pitching, we have secured high-profile media mentions and placments for clients.
We go above and beyond weekly status updates with our clients. We are integrated into our clients businesses, and as their full service agency, speak to them every day. We measure success by how much ink you get; digital and traditional ink! We also measure success by campaign engagement, sign ups for promotional sweepstakes, increase in fans or likes, increase in new clients, increase in placements, promotional opportunities, buzz about your business, and unique creative campaign work.
Meet Kris Ruby, CEO & Founder
Kristen Ruby, Founder & CEO
Social Media Marketing & PR Strategist
Kristen founded RMG with the goal of opening the vast potential of Social Media on the web to companies wishing to build relationships, grow and profit from Web 2.0. Kristen is at the epicenter of the social media marketing world and frequently speaks to businesses and associations on social media and public relations. She also presents social media workshops for CEO groups to empower business owners to utilize social tools for their networks. Kristen was honored by Columbia University’s Business School to lead a social media workshop for its alumni organization and was chosen to speak on personal brand authenticity at Microsoft.
Kristen graduated from Boston University’s College of Communication with a major in Public Relations. Kris has filmed segments on personal branding, social media overload, and how social media is impacting dating on ABC Good Morning CT and NBC. Kris is also a columnist for JMAG & Inside Chappaqua Magazine on social media/ branding and was chosen by the Business Council of Westchester as the youngest “40 Under 40″ Rising Stars for 2010. Most recently, Ruby was featured on BRAVO’s hit show “Millionaire Matchmaker” as a social media expert. Stanger called Ruby “one of the pre-eminent social media experts in the field!”
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